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Safaricom Launches Investment Opportunity – Here’s Everything You Need To Know About Ziidi Money Market Fund
Mar 12, 2025

Everything you need to know about the Ziidi Money Market Fund

To celebrate its 25th anniversary, Safaricom will reward its M-PESA customers with a new investment product, Ziidi Money Market Fund. M-PESA is also celebrating a milestone birthday as it was launched in March 2007. M-PESA, Safaricom’s mobile banking solution, has been active for 18 years and is active in more than 170 countries serving over 70 million customers.

The Ziidi Money Market Fund by Safaricom

To celebrate its 18th anniversary, Safaricom has now launched the Ziidi Investment platform with Ziidi Money Market Fund (MMF), which enables M-PESA customers to invest in a money market fund and gain interest on their savings daily. A money market fund is a low-risk mutual fund that gives investors a higher yield. In the Ziidi MMF, funds can only be invested and withdrawn via M-PESA.
Your funds remain secure through M-PESA’s secure system. You’ll need your M-PESA PIN to access Ziidi MMF. Customers can access Ziidi MMF through any phone they have. No extra paperwork is needed.
To gain access to Ziidi MMF on USSD code, dial *334#. Select “Financial Services” then select Ziidi to get started.
If you have a smartphone, you can access Ziidi MMF through the M-PESA App. Go to “Financial Services” on the app and tap on the Ziidi icon.
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